Contract · Federal · No Set aside used

Educational Lead Generation and Digital Recruitment Marketing

Agency: DEPT OF DEFENSE / DEPT OF THE ARMY
Location: Virginia Beach, VA
Amount: Amount not listed
Posted: Jul 27, 2026
Set-aside: No Set aside used
NAICS code: 541810 - Professional, Scientific, and Technical Services (general category) look up NAICS codes
PSC code: R701 - Professional, Administrative, and Management Support Services (general category)

Timeline

Posted

Jul 27, 2026
Status

Closing soon

What contracts like this typically pay

No award history yet for this category (NAICS 541810).

What this contract is for

Agency: DEPT OF DEFENSE / DEPT OF THE ARMY
Location: Virginia Beach, VA
Set-aside: No Set aside used
NAICS: 541810 - Professional, Scientific, and Technical Services (general category)
Scope: Federal

NOTICE OF INTENT TO SOLE SOURCE This notice is for informational purposes only.

The Virginia Air National Guard (VaANG) intends to award a firm-fixed-price, sole-source contract to EAB Global, Inc. for educational lead generation and digital recruitment marketing services.

The authority for this action is 41 U.S.C.

1901 as implemented by FAR 12.102(b), which permits contracting officers to restrict competition to a single source when only one source is reasonably available.

Market research has indicated that EAB is the only vendor capable of meeting the full requirements of the Performance Work Statement (PWS) for the following reasons: Exclusive In-School Access: The requirement mandates the use of interactive digital advertising billboards in Bayside High School and Kempsville High School.

EAB is the only company with its proprietary "NextGrad" digital billboard system currently installed and operational in both of these specific schools.

Furthermore, EAB is the only vendor with existing, exclusive agreements and authorizations from school administration to own and operate this equipment on school grounds.

Proprietary Lead Generation: The PWS also requires access to a robust student lead generation database.

EAB’s "Appily Serve" platform is a proprietary service, fully owned by EAB and unavailable through any other vendor, that directly connects the VaANG with its target demographic.

Due to these unique and exclusive capabilities, EAB is the only source that can meet the Government's requirement without a cost-prohibitive and time-consuming effort to establish new vendor relationships and infrastructure within the school system.

Please note that this is not a request for competitive quotes.

However, all interested parties who believe they can meet the full requirements are invit...

Official solicitation and documents

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